All posts by Lesley Amos

1935 Coca-Cola Print Ad

Even in 1935 Coca-Cola had brand recognition on point.

Red areas are most likely to attract attention, followed by Yellow/Orange areas, and Blue areas. Areas that have no color overlay …

1934 Dodge Truck Print Ad

This classic 1934 Dodge ad uses durability as a selling point. With a great subhead readers think they should have bought a Dodge next time their truck breaks down.

Red …

1928 Aspironal Cold and Flu

This ad tries to convince readers that they should be using medicine instead of whiskey for colds.

Red areas are most likely to attract attention, followed by Yellow/Orange areas, and …

1962 Gillette Razor Print Ad

In this 1962 print ad, Gillette uses social status to advertise the need for men to use their razors.

Red areas are most likely to attract attention, followed by Yellow/Orange …

1923 A1 Sauce Print Ad

This is a family friendly 1923 print ad for A1 Sauce.

Red areas are most likely to attract attention, followed by Yellow/Orange areas, and Blue areas. Areas that have no …

1916 Campbell’s Soup Ad

No headline was needed for this 1916 Campbell’s Soup Ad.

Red areas are most likely to attract attention, followed by Yellow/Orange areas, and Blue areas. Areas that have no color …

1962 Pink Dove Soap Print Ad

This is a famous 1962 Pink Dove Ad by Ogilvy.

Red areas are most likely to attract attention, followed by Yellow/Orange areas, and Blue areas. Areas that have no color …

1956 Schweppes Print Ad

This print 1956 print ad by Ogilvy showing Schweppes as priceless cargo.

Red areas are most likely to attract attention, followed by Yellow/Orange areas, and Blue areas. Areas that have …

1969 Volkswagen It’s Ugly Print Ad

This ad was published 2 weeks after the first lunar excursion modules landed on the Moon.

Red areas are most likely to attract attention, followed by Yellow/Orange areas, and Blue …

1968 Volkswagen Testimonial Ad

In 1968 they literally printed a handwritten letter that was sent to Volkswagen’s head office as an ad.

Red areas are most likely to attract attention, followed by Yellow/Orange areas, …

pluto

1969 Sony Alarm Clock Print Ad

This Sony Ad showing the first alarm clock that you only have to set once.

Red areas are most likely to attract attention, followed by Yellow/Orange areas, and Blue areas. …

1966 Volkswagen Cost Print Ad

This 1966 ad focuses on the resale value of the Volkswagen.

Red areas are most likely to attract attention, followed by Yellow/Orange areas, and Blue areas. Areas that have no …

1964 Zippo Lighter Print Ad

One of the Classic Zippo Lighter Print ads from the 1960’s campaign. Showing that the Zippo still works 20 years later.

Red areas are most likely to attract attention, followed …

pluto

Chivas Regal Scotch Classic Ad

This is a 1976 Chivas Regal ad. They use price comparison to show this expensive scotch as a luxury item

Red areas are most likely to attract attention, followed by …