Great 1956 Headline for Crest Toothpaste
I thought this headline was great:
WORLD’S GREATEST WEAPON AGAINST TOOTH DECAY…
All posts by Lesley Amos
Benjamin Franklin’s To-Do List
Apparently this is how Benjamin Franklin use to organize his day:…
Organizing your day
Apparently this is how Benjamin Franklin used to organize his day 🤔
Almost all daily to-do list methods are similar. Like this “Ivy Lee Method” of productivity:
The beauty of …
Copywriting over the years
“Copywriting” is associated with writing words on a page, but my definition is:
“Installing an idea into someone’s head and getting them to take action.”
The medium could be:
– …
Co-working session
We had a weird freezing day here in Austin, so some buddies came over to co-work: @heydannymiranda, @thesamparr, and Sid Da Dog!…
The Political Style of Your Brain
The political style of your brain is a dictatorship, not a democracy.
You are the dictator in charge.
Ruthlessly prune out people/news/information that doesn’t serve you.…
Handwritten door flyer
This door flyer appears to be handwritten, so it kind of catches your attention, and then goes into why replacing your windows is a good idea.…
Volvo Turbo Wagon Ad
Read this great copy and watch how Volvo makes the case that:
– Just because it’s a wagon doesn’t mean it’s slow.
– In a 0-60 test this Volvo beats …
The Circle Of Influence
“The Circle Of Influence” concept can be applied to your business:
• Circle of Control: You can completely control these.
• Circle of Influence: Can’t fully control, but can influence.…
Notes about billionaires
I had a candid conversation with a friend who is very close with 5+ multi-billionaires. Here’s some notes I wrote down from the conversation:
#1.) There’s always people around.
An …
Private community benefits
For my private community I chose to use a heavily modified forum over other social platforms. This was so members can post looooong things like sale pages or long blog …
Two ideas for Twitter
I’ve had two ideas for Twitter I’d like to put out there:
IDEA #1.) Allow people to browse email like a Twitter feed.
Email makes me click back & forth …
A common path I’ve seen people take online:
Learn skills —> freelance for quick income —> sell small digital product for income —> make a business out of your skills —> hire people to help deliver —> build …
The Ivy Lee Method for productivity
This is the method the late consultant Ivy Lee said to organize your tasks for the day
…
Online entrepreneur path
A common path I’ve seen people take online:
Learn skills —> freelance for quick income —> sell small digital product for income —> make a business out of your skills …
1962 “Pet Monday” ad
In print advertising you had to cram a lot of information into a small space.
This 1962 ad hits all the points of a good sales message:
• Attention: Grabs …
Simple visual + text potato guide
In one quick page, this graphic teaches you much of what you need to know about different types of potatoes.…
Grabbing headline Pop-Tart Ad
This headline really creates quite a bit of curiosity with the giant headline “Oops! We goofed”
I didn’t WANT to read the smaller print of this 1964 ad, but HAD …
Whole 30 Rules
I like these simple images that explain the “Whole 30” protocol in simple terms.
I’m not a huge fan of complex diets because they seem hard to remember and unsustainable, …
McDonald’s Salad Ad from 1987
This is a great simple ad showing off McDonald’s new salads (this was the 1980’s). I wonder if the “toss em all day” was a purposeful joke or not 😂…