Simpsons ratings data easily displayed
This is an AWESOME way to display lots of data in a small image.
…at the same time it’s disheartening to see the decline of a great show visualized like …
All posts by Lesley Amos
How much you learn from different methods
This cool illustration shows how much you learn from theory, from practice, and from mistakes.…
1975 “Recession Copy” for Wrangler Jeans Ad
This ad for Wrangler Jeans promotes the idea of getting your money’s worth with their jeans…this copy was written in 1975 during a recession when 2.3 million American jobs were …
Why do Le Labo candles smell so much superior to other candles?
I’ve spent hundreds of dollars on these candles (FREAKIN CANDLES!!) and wanted to know why I couldn’t find a cheapo knock off.
Honestly it was a difficult question to answer …
I have been using this site called CaveDay.org
To combat being a lazy asshole who goofs off all day, I have been using this site called CaveDay.org. It’s a place to virtually co-work over Zoom, and I’ve used …
Why write lots of copy, when you can show a picture?
➡Show Don’t Tell!⬅
Here’s some graphics that convey wayyyy more information in a small space rather than large amounts of text.
Show Don’t Tell #1.) The 12 Major Hair Types…
Fun 1950’s Life Savers Ad
This is a “brand awareness campaign” from Life Savers in the 1950’s. I love the colors and imagery on this one!…
Meaning of life according to a bunch of different philosophers
This is a fun diagram showing the meaning of life for different theories and philosophies. A perfect combo of images + text working to educate!…
This book is now worth $1,000+ each 🤯
I own 4 original copies of this book…so you’re looking at a man holding $4k worth of books 😉
The reason it’s so expensive is I posted this Instagram Reel …
Things that seem weird to teach kids today
– Cursive writing
– Reading an analog clock
Cursive was designed to reduce ink splatter from quil pens. This is no longer a problem, so I’m not sure why kids …
Swanson “3 Course” TV dinner
Ok…maybe in 1970’s this looked appetizing, so this image would’ve been very grabbing. However my favorite thing about this is the headline: “Everything from soup to dessert.” I thought that …
1972 print ad with good image but bad everything else
I was struck by the imagery of this ad, and it got me curious to keep reading. It goes on to some poetic copy, but it took me reading alllllll …
Keep an avocado from turning brown
This combination of images and callout text taught me something I never knew: Several ways to keep an avocado nice and green for longer! …
Beautiful Nippon Beer Ad from 1912
This ad is more a “brand awareness” play, and has beautiful artwork!…
You become what you think about
If you think about something all the time, you become it.…
Great unsubscribe email from Drizly
Sometimes using a “pattern interrupt” is great way to grab attention. A “pattern interrupt” can be something something that’s a little different than normal, and gets attention in an otherwise …
“The Quiet Toy” Crayola Ad
Know who your actual customer is.
For example: If someone is buying Crayons…it’s the PARENT not the child spending the money.
This 1979 Crayola ad appeals specifically to parents who …
Daily life check-in
I heard a friend talking about a daily check-in practice his team does at work called: P.E.I.
You rate each of these from 1-5:
Physical: How you feel physically.
Emotional:…
Beautiful image of a ranch
Soon after this email goes out, I’m headed off to go to a friends bday party at this ranch in an undisclosed location!
Should be fun 🙂…
Documentary recommendations
I’ve watched some great documentaries lately and thought I’d share!
– Ms Cleo doc (HBO)
– Shaq doc (HBO)
– Bernie Madoff doc (Netflix)
– Playboy Hugh Hefner doc (Amazon)…